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Innovign Design Blog

A Blog About Innovign Real Estate Web Design

New Free Trial Websites and Products

September 2nd, 2008 by admin, under General. No Comments

You may have noticed some changes here recently with Innovign, both design and product-wise.

We’ve changed some of the navigation to include a couple new items:

  1. Free Trials
  2. Products & Pricing

We’ve been receiving many e-mails about our real estate websites, but not so much in particular about any features, just various basic questions about websites in general. Overall, there seems to be a large interest in marketing online and how to create a site that can become the center piece for their real estate marketing endeavours.

Free Trials

For this reason and more, we’ve added our new real estate website Free Trial package. This package will help real estate professionals to understand the benefit and value of having an Innovign real estate site, without actually having to pay for it. The trials last 30 days to help the agent or broker get used to the website and again, understand the value that it brings to them and their company.

Extended IDX Solution for MLS feeds

You may have also noticed under our new Products & Pricing page that we’ve included two new services. One is our Extended MLS IDX search functionality for agent websites. This does two things:

  1. Adds a geographic search by Google Map with all MLS listings in your area
  2. Integrates your listings on your own subdomain for better search engine optimization.

The first is critical because it helps visitors to your website find the listings they want by geographic search - something that made Trulia popular to begin with.

The second is important because it allows your listings to be indexed. When your listings are indexed, they’ll show up in search engines more, hence more visitors, and ultimately more leads for you!

This Extended IDX though, of course, can be upgraded to at anytime and works seamlessly with your Innovign website.

Custom Solutions

The final product we added was our custom soultions. Not that we’ve never offered any real estate cusotm solutions, but we just wanted to state it and give visitors an easy form to get custom quotes for work on their existing Innovign website, or an entirely new real estate webiste.

Real Estate Web Marketing

Everyone wants to know how to market their webiste and take advantage of Google SERPs (search engine results page). Our next post will be on the interesting dillema of real estate internet and web marketing, what the future may hold, and what type of strategy Innovign might follow through with to provide to new and existing customers.

Words About Hosting and Accounts

August 16th, 2008 by admin, under General. 1 Comment

I’ve been designing websites for several years now, and one thing that many clients have in common is a general lack of understanding about website hosting. So I’ll briefly go over what it is and the vast differences in hosting services.

Hosting

A website is essentially a group of files, just like a group of word documents. To access these files on the internet, a computer must have them stored and ready to deliver them to your computer, at your request (when you go to the website).

This is what we call the host computer, or basically, your “hosting” service.

The concept is very simple, but the software and hardware used to create your “hosting” service is very complex and is usually handled by a third-party to maximize value, security, and reliability. Prices can range from very cheap to very expensive, depending on the level of quality desired.

Innovign uses different virtual and dedicated hosting from top-notch companies to ensure your website and mail is up and running fast.

Accounts

A website developer has several options available to maintain your website on a host computer, depending on his/her goals, but I will outline the main two here:

  1. Slip your account, information, and essentially your entire website into a row on a database.
  2. Create your very own account and dedicated database. (The Innovign Way)

What’s the difference you ask?

If your website and information are in a database with the rest of the companies’ clients, like many of our competitors’, there are several downsides:

  1. Your website will be slower (every time it loads, it looks through everyone’s information, not just yours).
  2. Your website is less secure (databases are usually the first things compromised, which would include all the companies’ customers’ websites, acting like doors to your’s)
  3. Your website is very difficult to change (everything is setup exactly the same with little room for custom modifications)

So now you’re asking “Okay, what are the downsides of having your own account with dedicated database?”

  1. It takes longer for us (Innovign) to setup.

As you can see, we don’t substitute quality service. And with our years of experience, we know that companies sometimes need additional custom changes made to their site later on, and we’ve made it possible to make those changes quickly, costing you much less!

Welcome to Innovign!

July 23rd, 2008 by admin, under General. No Comments

I’d like to introduce ourselves as the developers of Innovign Real Estate Website Service. Customers and visitors will find our most recent news information about the company on the Blog, and can subscribe here. If you’re new to the site and blog, you’ll of course be wondering what exactly is Innovign and the service we offer so here is a brief description of what we’re all about…

The Problem: Real Estate Agents and Brokers have a dilemma, and that is they all have their own needs when it comes to building their website. Custom websites usually cost a fortune, and the only other option are cheap templates that allow for minimal customization.

The Answer: Innovign. What Innovign offers Agents and Brokers is a website that comes pre-made, but in a new, Web 2.0 style ready for customization. Instead of templates, Innovign websites use similar structures, but that’s where the similarities end. The Agent or Broker can choose from thousands of design combinations to achieve their own personal, custom touch. And with a professional designed, custom header and 1 included hour of any customization to the website, Innovign can achieve almost any design and usability goals for one great, low monthly price.

Many services choose to confuse Agents and Brokers with annual domain fees, hosting fees and other hidden fees. With Innovign, it’s just one, low monthly price. All the numbers we include in our price add up to quality support, quality hosting with plenty of room for expansion, and a quality website.

It Gets Better: Even though we believe Innovign has unmatched quality and value as is, at Innovign, we believe a great product can always be greater. As Innovign grows, so will our great service. Unlike other website services and developers out there, Innovign will continue to improve its service and you will reap the benefits.

So if you’re ready to get your website going and improve your business, contact us today, and let us make your dream website come true, for the price you’ve been waiting for.